/ DESIGN
GuardLab-Ecac-grain.png

GuardLab - ECAC PROMO

GuardLab - ECAC Promo

 
 

GUARDLAB - ECAC PROMO

I was asked to create an exciting, fast-paced, piece of motion design that demonstrated the meaning and essence of the GuardLab brand and the unique technology behind the product - a neuromuscular mouthguard start-up HQ'd in New York and more recently Australia. GuardLab are the official mouthguard of UFC and AFL.

This piece was shown as part of a brand demonstration at the Eastern College Athletic Conference (ECAC) summit in Philadelphia, Pennsylvania - late 2016.


CREDITS:

Role: Design, Animation 

Creative Directors: Aidan Butler & Jeff Arnold

Brand Design: Sophie Lundström Halbert 

Agency: GuardLab, New York